Month: June 2015

Book smart, not fast!

Many customers do not realize that they are very often disadvantaged while booking a hotel. Here are four tips on how to book a cheaper hotel room. 1. In general, those who book early, usually get the highest discounts.  However, travelers should not be afraid to delay their booking. You can place a number of hotels in your virtual shopping bag and keep an eye on this. Hotels constantly adjust their prices to the availability and demand, so the chances are you will get a lower price if you book later. This tactic can especially work out well during the low season. 2. For those not willing to take the risk and ending up without a hotel room, they may also change the search on their searching engine. According to a study at the American Northeastern University booking sites tend to discriminate based on the recent bookings and browser history. Travelers looking for a good deal can therefore delete their browsing history or use the incognito mode. 3. Not only your internet behavior, but also …

What’s been happening in the OTA Industry? [Infographic]

Rate parity agreements have been a widely debated topic in the online booking industry for some time now. With these rate parity agreements booking websites can prohibit hoteliers from offering lower rates on other websites. Since several European authorities have ruled the best price guarantees of Booking and Expedia as illegal and anti-competitive, these OTAs have softened their policies allowing more competition. Or so they say. With high commissions still on the rise, there is no stopping to the OTAs. Read our infographic to get an update on all the recent changes in the hotel market.